The ROI of Resonance, Originality, and Impact Turning Every Marketing Touch
Into a Remarkable Moment

We're swimming in data about our buyers. And while AI can help make some sense of it, the real wins come from what a machine can't replicate: Resonance. Originality. Impact.

This "ROI" is where the real marketing magic happens.

Join David Fortino (General Manager, NetLine) in his session from MarketingProfs B2B Forum where he'll prove why your unique voice matters now more than ever. He'll show you how to rise above the digital noise with messaging, content, and brand experiences that truly connect – and, more importantly, how to tap into your originality to create lasting impact on your buyers.

Key takeaways include:

• How to craft a brand narrative that truly speaks to your audience
• Tips to uncover and leverage the unique qualities that make your brand your brand
• Why blending technology with human-first strategies is the key to real engagement
• How to be bold and experiment in ways that lead to breakthrough results

Meet the Speaker

David Fortino
General Manager, NetLine